Wednesday 31 December 2014

NDM : News on the tweet

Why are respected news brands good news for Twitter?
Brands with twitter are good for twitter as it gives the site some reputability and trust to the audience. This is important if twitter wants to be a credible news source and keep gaining users.

Why in turn is Twitter good for respected news brands?
 It allows Brands to reach more users than before. This means when users go on their online page they will see the advertisement on page. Therefore this means that revenue will go up.

The report suggests that old and new media “are not, in fact, in direct competition, but often work extremely well together to enhance both the media eco-system and the consumer experience”. What evidence do they provide to support this idea? Do you agree with it? 
I believe that old and new digital media working together is beneficial to the consumer as they can have connected digital conversation or experience and are not torn between what they should choose to have it on.Twitter users can experience an enhanced consumer experience for example one of the ways this can happen is through gossips or create a meme trend. A viewer of a TV show may find something funny and tweet it to twitter that will join in the laughter and will create their own version or be involved in the conversation

On page 24/25 of the report, the focus turns to gossip or banter. What example tweets from journalists are used to illustrate this?


  • Kim Kardashians attempt to "break the internet"
  • Steven Gerrard slips and gives away the premier league title to Man City 
  • Germany beating Brazil 7-1 at the World Cup
  • Disappearance of Malaysia Airlines MH 370
Do you think the increasing amount of gossip or banter is harming the reputation of news and journalists?
I think the increasing amount of gossip is helping news and journalists understand what's going on more online.

What does the report say about trust in Twitter and journalists (look at pages 34-39)?
It says "Almost half of all Twitter users, and almost two thirds of newsbrand users, say it is important that news on Twitter is verified by a respected brand.This helps build trust in the content."

Finally, do you think new and digital media developments such as Twitter have had a positive or negative impact on traditional newspapers?

Well traditional newspapers are slowly dying out but they are making the same money that they used to make but his time - online. 
People do check newspapers site for the news but the company really gets a big push when Twitter users find their stories with a link.



NDMS

Let Muadh go: Arab Twitter users plead for pilot held by Isis
Islamic State fighters take Muadh al-Kasasbeh from his aircraft.

This article is about how digital media is being used in a political way. It also discusses the circumstances in which the plane crashed that being a technical malfunction and not being shot down by isis. The rest of the article is littered with tweets form individuals expressing their views both from those against isis and those for isis.

NDM

News Corp UK suffers £3.5m loss after £51m profit the year before

Murdoch
http://www.theguardian.com/media/greenslade/2014/dec/17/news-corp-uk-suffers-35m-loss-after-51m-profit-the-year-before
News corp UK has suffered devastating losses. This is not surprising as many of the demand for news has moved online and the ever-growing popularity of twitter has meant the means in which news is accessed is also changing from traditional print to digital. This has had a predictable knock on effect on newspapers as evident by this article.


Tuesday 9 December 2014

NDSM

Digital journalists have great chance to develop much-needed transparency

digital journalism

This article is about Digital media outlets can improve the quality of journalism by using new tools such as the CSI-style verification of social media posts and by allowing the reader not only to comment but to correct articles

Far from the internet destroying quality journalism, digital has given the media lots of new tools to improve it, Riordan says in her study, Accuracy, independence, and impartiality: How legacy media and digital natives approach standards in the digital age.

This article looks on how the news articles online are now allowing for users to edit them. This questions the role of a journalist as multiple people are allowed to edit articles. I think that this could make bigger companies like BBC to improve the quality of their articles as they do not have to worry or be careful of it that much compared to all the other news outlets

NDMS

Microsoft and Yahoo respond to European 'right to be forgotten' requests

Bing and Yahoo have joined Google in responding to 'right to be forgotten' requests.
http://www.theguardian.com/technology/2014/dec/01/microsoft-yahoo-right-to-be-forgotten

This article is about Yahoo and Microsoft’s Bing search engine have begun responding to “right to be forgotten” requests for search result deletions in Europe, joining Google.
  • “There have been 699 demands for ‘search engine result’ removal requests on Bing handled via Forget
  •  since the 23rd of July, representing a total of 2 362 URLs. So far, 79 requests have received an answer from Bing,” explained the company.
  • Bing published its request form in July, but the first removals have now taken place according to reputation management firm Reputation VIP’s Forget.me site, which helps people submit requests.
I think that the right to be forgotten campaign is a great thing as users of the internet will fill more secure in the future and less of people can know who you are with just a click.

Tuesday 2 December 2014

NDSM

YouTubers ads for Oreo banned for not making clear purpose of videos

http://www.theguardian.com/media/2014/nov/26/youtube-ad-oreo-banned-advertising-lick-race

A campaign for Oreo featuring a host of British YouTube stars has been banned by the advertising watchdog for not clearly telling the public their videos were ads, following a complaint from a BBC journalist.
This article basically sums up how a journalist thought that there were a number of people who were trying to promote the Oreo brand were not seen clear by the attacking journalist. The journalist made a big deal about it how he thought that oreo had secretly asked people to promote their product through YouTube however all the youtube video makers had clearly stated that they were working with the oreo company in the description.I think that this article and issue has been slightly blown out of proportion as youtube can be an informal marketplace, and should not be taken so seriously by some officials.


NDSM

Ched Evans rape debate: Ofcom to investigate BBC DJ’s comments

http://www.theguardian.com/media/2014/dec/01/ched-evans-rape-debate-ofcom-bbc-nick-conrad-norfolk
Ched Evans Filer

This article speaks about how ofcom are investigating the comments made by a DJ on a radio station which may be seen as offensive in which one of the things he said was women need to keep their knickers on. This is him referring to the Ched Evans case in which Evans was put in jail for allegedly raping a woman and has now been released and wants to come back into football again

I believe what he said was wrong but if he wanted to give his real opinion then he should have because there is no point in lying however what he said was wrong and I believe if something happens to him such as being suspended I believe it would be fair but he has apologized so he knows where he went wrong.